KTP Research Associate, Hitachi Europe Ltd and Goldsmiths

£40,987 - £45,668

London, Greater London - 24 months

Apply Now

Job description

Funding has been awarded for a Knowledge Transfer Partnership between Goldsmiths, University of London’s Department of Psychology and Hitachi Europe Limited. A KTP Associate, funded through this two-year project, will develop and apply of an understanding of how consumers’ default transport mode choices can become more sustainable.

To do this, the Associate will:

develop an in-depth understanding of the psychographic (attitudinal, contextual and life stage) drivers and barriers transport users will face in adapting behaviour to benefit from Smart Mobility;
apply this to generate testable hypotheses on the effectiveness of candidate technological and communications-focused approaches supporting consumer acceptance of Smart Mobility Solutions amongst both users and non-users; and
test the most promising hypotheses in pilot collaborations between Hitachi business units and key partners (e.g. city transport authorities).

These KTP objectives will be met through development, execution and evaluation of a multi-method research programme, with social innovation at its core – a key part of Hitachi’s mission for over 100 years.

The company and role are based in London.

Knowledge Transfer Partnerships (KTPs) support the partnership between businesses and universities or research organisations, placing graduates (KTP Associates) to work on challenging, high-profile projects. Benefits from participating in a KTP scheme include:

Accelerating your career
Gaining valuable experience and making a contribution
Earning a good salary
Receiving practical and formal training and gain marketable skills
Benefiting from the support of academic experts and KTP Advisers
Enjoying an excellent chance of a permanent post with the company
The main responsibilities of the job will primarily be:

As a KTP Associate you will be responsible for the day-to-day management of the project, and report to the Local Management Committee (LMC) on a four-monthly basis. You will need to investigate and develop the research into the appropriate solutions and interventions for the project to evaluate. You will design, implement and test these solutions and interventions, and integrate them with existing systems at Hitachi Europe and its various business units. You are required to fully document your work and provide appropriate benchmark analyses. Finally, you will be expected to organise your own personal development for which you are given a budget.

Project description

The fundamental goal of this project is to develop and apply an understanding of how consumers’ default transport mode choices can become more sustainable. As we move towards climate-neutral mobility, future transport systems must be smart, competitive, safe, accessible and affordable — and Hitachi Europe Limited (HEL) is leading the way in Smart Mobility (SM). Building on HEL’s existing R&D strengths, this KTP will embed a new innovation-capability of behavioural science for behaviour change, with specific project foci dictated by HEL’s business needs across its
commercial business units.

Broadly, the project will focus on:
1. developing and embedding an in-depth understanding of the psychographic (attitudinal, contextual and life stage) drivers and barriers transport users will face in adapting behaviour to benefit from SM.
2. applying this to generate testable hypotheses on the effectiveness of candidate technological and communications-focused approaches supporting consumer acceptance of SM amongst both users and non-users.
3. testing the most promising hypotheses in pilot collaborations between Hitachi business units and key partners (e.g. city transport authorities). These objectives will be met through development, execution and evaluation of a multi-method research programme, with social innovation at its core – a key part of Hitachi’s mission for over 100 years.

About the business

Hitachi Europe's main activity is import and sale of electronic products, equipment and components to consumers and other businesses; but it also provides shared services to the regional offices of the smaller Hitachi Group companies. In particular, it hosts Hitachi's European R&D (ERD) Centre where the Knowledge Transfer Partnership (KTP) Associate will be based, focusing on supporting development and evaluation of future commercial offerings.

Research and Development

Behavioural science

2.1 or higher undergraduate degree in a relevant discipline

13 September 2022

11 October 2022

9700


Funding has been awarded for a Knowledge Transfer Partnership between Goldsmiths, University of London’s Department of Psychology and Hitachi Europe Limited. A KTP Associate, funded through this two-year project, will develop and apply of an understanding of how consumers’ default transport mode choices can become more sustainable.

To do this, the Associate will:

develop an in-depth understanding of the psychographic (attitudinal, contextual and life stage) drivers and barriers transport users will face in adapting behaviour to benefit from Smart Mobility;
apply this to generate testable hypotheses on the effectiveness of candidate technological and communications-focused approaches supporting consumer acceptance of Smart Mobility Solutions amongst both users and non-users; and
test the most promising hypotheses in pilot collaborations between Hitachi business units and key partners (e.g. city transport authorities).

These KTP objectives will be met through development, execution and evaluation of a multi-method research programme, with social innovation at its core – a key part of Hitachi’s mission for over 100 years.

The company and role are based in London.

Knowledge Transfer Partnerships (KTPs) support the partnership between businesses and universities or research organisations, placing graduates (KTP Associates) to work on challenging, high-profile projects. Benefits from participating in a KTP scheme include:

Accelerating your career
Gaining valuable experience and making a contribution
Earning a good salary
Receiving practical and formal training and gain marketable skills
Benefiting from the support of academic experts and KTP Advisers
Enjoying an excellent chance of a permanent post with the company
The main responsibilities of the job will primarily be:

As a KTP Associate you will be responsible for the day-to-day management of the project, and report to the Local Management Committee (LMC) on a four-monthly basis. You will need to investigate and develop the research into the appropriate solutions and interventions for the project to evaluate. You will design, implement and test these solutions and interventions, and integrate them with existing systems at Hitachi Europe and its various business units. You are required to fully document your work and provide appropriate benchmark analyses. Finally, you will be expected to organise your own personal development for which you are given a budget.